close
 

Investment and Participation

The Creative Work Force

Creative Places and Innovation

  • Arts and cultural goods and services drive industries primarily focused on producing copyrighted content, accounting for nearly half of their combined $906 billion value.

    Source: National Endowment for the Arts, The Arts and Economic Growth, 2017

  • Goals of creative placemaking investments are associated with GDP growth. Cities with high levels of community attachment—the degree of loyalty and affection residents have for their community—also have high GDP growth over time.

    Source: Knight Foundation, Soul of the Community Project

  • Creative places are innovative places. The presence of arts districts has been shown to increase the production of media arts patents.

    Source: Arts Districts, Universities, and the Rise of Media Arts, Douglas S. Noonan and Shiri M. Breznitz, School of Public Policy, Georgia Institute of Technology, presented at the National Endowment for the Arts and Brookings Institution's The Arts, New Growth Theory, and Economic Development Symposium

Cultural Tourism

  • Each year, 76% of all American leisure travelers (about 130 million adults) participate in cultural activities while traveling, contributing more than $171 billion to the U.S. economy.

    Source: Americans for the Arts, Cultural Tourism: Attracting Visitors and Their Spending, 2014

  • American cultural travelers spend on average 60% more than other types of travelers, about $1,300 per trip compared to $800 per trip. Generally, they also take more trips per year than non-cultural travelers.

    Source: Americans for the Arts, Cultural Tourism: Attracting Visitors and Their Spending, 2014

  • Of the 116 million American adults who traveled more than 50 miles one-way in 2012, 32.5 million (28%) extended their trip in order to participate in a cultural, arts, heritage or historic activity or event. Of those who did so, 40% extended their trip by one or more nights.

    Source: Americans for the Arts, Arts Facts…Cultural Tourism, 2015

  • Foreign visitors to the United States partake in arts and cultural activities. In 2012, 28.4% of foreign visitors went to an American art museum or gallery, while 18.4 attended a concert, play or musical.

    Source: Americans for the Arts, Arts Facts…Cultural Tourism, 2015

For additional information, visit NASAA's Creative Economy Resource Center or contact Paul Pietsch at NASAA.

Updated spring 2017


Creative Economy Resource Center | Cultural Tourism Resources | Creative Economic Development | NASAA Home

 

NASAA's mission is to strengthen state arts agencies.
About NASAA | About State Arts Agencies | Member Benefits | Contact NASAA
National Assembly of State Arts Agencies
1200 18th St NW, Suite 1100 | Washington, DC 20036
202-347-6352 | fax: 202-737-0526 | TDD: 202-296-0567 | nasaa@nasaa-arts.org
Terms of Use © National Assembly of State Arts Agencies

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.